I have to admit that Beth Brody’s comment on my blog and the multitude of other blogs about starting a blog of her own and learning from the mistakes is kind of pat. She obviously copied and pasted the same response to multiple blogs. And her lack of genuineness is really showing through. Her opening line of her first and only blog post is “I appreciate all the many wonderful and wise people who have offered me good advice and tactics for being a better communicator.”

The last thing I would do is call the people who responded “wonderful.” She’s obviously smiling as she grits her teeth.

With all that said, she does have a lot to learn. But that still doesn’t excuse the onslaught of cruelty that the bloggers and journalists gave her.

One other mistake she made that nobody mentioned (including myself) is that none of her links in her email actually pointed to the book she was promoting. They simply went to the business site. And on the business site there was no mention of the book.

I cannot tell you enough how much I agree with you. As Blas said above, the outrage is definitely selective. DJ? Hey, you’re cool. Way to “engage”. PR person? No way, dude, you’re a flack!

Here’s how I replied on Chris Abraham’s post over on socialmediabiz (http://www.socialmedia.biz/2009/08/19/i-would-have-appreciated-an-apology/). Good on you for calling him and others on it.

“Funny how Brody PR has done exactly what all the so-called A-listers and social media “experts” say they should do — cry “mea culpa!” and apologize — and yet are not getting any sort of “Good for them for apologizing” kind of messaging. I guess it’s far easier to be snarky and cackle over someone’s honest mistake instead of being a decent human being and saying, “Good for you for correcting the problem.”

Remind me who is calling the pot and kettle black again?

Disclaimer: I work for Empower MediaMarketing and this is my own opinion.