Post image for The Most Creative Ad is Useless If I Never See It

The Most Creative Ad is Useless If I Never See It

on May 14, 2012

If you’ve got a DVR, then you are in the same boat as me. You happily skip ads and watch your programming much quicker and with fewer interruptions. All that talk of creative TV commercials is lost on you. Fine, they’re really imaginative and creative. That argument and many more were part of my discussion last night on Bob Knorpp’s (@TheBeanCast) “The BeanCast,” a one hour round-table discussion with advertising and marketing pros. Listen or download the show here:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Guests

Topics

Stories to watch

  • Chief Collaboration Officers
  • Fatigue With Fishbowl Living
  • The Rise of the Culture Manager
  • Social Cluelessness of Writers
  • Facebook App Center

Stock photo of blank billboard in city from Big Stock Photo.

  1. Creative tricks to increase marketing engagement
  2. AT&T protecting your privacy? Apple settles with Creative. More battery recalls. Watch TV at work
  3. I'm a mover and a shaker
  4. This Week’s Beancast: The End of CES and Who Defines Decency
  5. My top blog posts for 2008

Previous post:

Next post: