Defining Web 2.0…Uggh

I stumbled across this old video interview of me being interviewed by Chris Heuer, formerly of The Conversation Group (a partner of my firm, Spark Media Solutions) at the Web 2.0 Expo 2008 in San Francisco. This was the year they handed out t-shirts that said, “Web 2.0 is __________.” People last year were so obsessed with answering the question “What is Web 2.0?” Chris asked me the question, and I simply answered that Web 2.0 is when you dump a social layer on an application to amplify the value of the application and the content within it to all people who choose to share. We talk about a lot of other stuff too.

Tagged as: Web 2.0, Web 2.0 Expo