Be the connector

by David Spark on July 2, 2007

This is the tenth episode of the “12 Principles of New Media.” “Be the connector” discusses the importance of playing the role of connector to extend the behavior of the socialness of the Internet.

Read the summary and transcript.

Interviewees include:

Brian Powley – iCrossing
Chris Heuer – Social Media Club
Chris Peterson – Chautauqua Communications
Chris Shipley – Guidewire Group
Gary Bolles – Microcast
Greg Sterling – Sterling Market Intelligence
Samantha Muchmore – DRAFTFCB

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