Top articles
The following are a series of articles written by David Spark about new media, social media, publishing, and presenting.
20 Expert Tips on Running a Contest Powered by Social Media
August 10th, 2009 – Looking to run a contest, but you’re worried nobody will participate? Or worse, that something could go wrong? This article provides great tips from experts on how to run a successful social media-enabled contest. Read on to learn their prize winning formulas.
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14 Successful Techniques for Building Your Industry Voice with Social Media
July 12th, 2009 – Get inspired to capitalize on social media for your business with these successful tales of building industry voice.
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Get recognized at your next conference by reporting on it
February 8th, 2009 – Don’t just attend or sponsor an event, report on it, from your voice. If you do report you’ll get a lot more value, attention, and connections.
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“Be the VoiceSM” – Build Your Business by Becoming your Industry’s Thought Leader
February 20th, 2008 – “Be the Voice” explains why developing thought leadership is critical to growing your business. You’ll learn how to develop lots of content cost efficiently while avoiding common pitfalls that could cause your company’s media network to fail.
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How to “Web 2.0-Enable” your Live Event
November 18th, 2007 – Amplify the value of the “liveness” of your event by layering it with social media tools to improve physical logistics, distribute information, connect people, and enhance face-to-face conversations.
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More Schmooze, Less Snooze: How to Deliver “The Most Talked About” Conference Session
May 21st, 2007 – Advice for moderators, panelists, and even attendees on how to deliver and participate in a buzzworthy conference session.
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How PR Professionals Can Participate in New Media
May 21st, 2007 – This article offers actionable advice for PR professionals on how to engage in the new media space. Inside you’ll find coverage on ten important issues including “Who are the top influencers in your space,” “Know WHEN people are talking about you and your clients,” and “Dealing with bad publicity online.”
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The 12 Principles of New Media
February 27th, 2007 – Twelve issues you need to take into consideration when running a new media campaign. Article includes video interviews with industry experts on each of the principles.
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