VIDEO: Ad:Tech 2008: How to get cost per action (CPA) conversions

April 15, 2008

I ran into Tom Elliott, CEO of CKMG (sounds weirdly like KPMG, but not the same thing), on the show floor at Ad:Tech in San Francisco. They only do CPA (cost per action) advertising. Nothing else. So I asked him, what does it take to set up a successful cost per action campaign. Nothing earth […]

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PCWorld article: Get up and running with business social networking

April 14, 2008

I just wrote an article/”how to guide” for PCWorld.com about getting up and running with business social networking. Here’s a sampling of the advice in the article: Do it now, so it’s there for you when you need it. Be on and follow the sites that are integral to your industry. For example, if you’re […]

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Comedians' breakfast in San Francisco

April 13, 2008

Couple of comedian friends of mine, Brian Malow (also a geek) and Mike Capozzola, had breakfast with me and my fiance this morning. We talked about the Flip Video, the camera I used to shoot this video, and the Spark Minute. Enjoy. BTW, I finally figured out what Joy, my fiance, was talking about. She […]

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VIDEO: You better be creating video-Gary Baker, CEO of ClipBlast!

April 8, 2008

I met up with Gary Baker, CEO of ClipBlast! today at the Video Search Summit in San Francisco. We got to talking about how video is becoming more ubiquitous and that it’s showing up in traditional searches like Google Universal search and on Ask.com’s search. Gary argues that if you’re not creating video you’re going […]

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UG corporate video contest

April 8, 2008

One of Spark Media Solutions‘ clients, iRise, makers of application simulation solutions, is conducting a contest to see who can create the best commercial about visualization and iRise. They’re awarding $15,000 to the winner and will dole out $2,500 each to the top two runners up. The people who will probably be creating the videos […]

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VIDEO: Appearance on the Vino Diaries

April 7, 2008

Sandra Ponce de Leon and Valerie Combs, producer and host of the Vino Diaries (plus they work at Buzzlogic), had me on their show last week and here it is to watch. You may have seen them earlier in my “behind the scenes” video “The Making of the Vino Diaries.”

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VIDEO: Guy offers free hugs in San Francisco

April 6, 2008

This is one of those “online in San Francisco” moments. Today I ran into a man in San Francisco’s Union Square holding up a giant sign that said “Free Hugs.” And guess what? That’s what he’s doing. I interviewed him as to why he was doing this, and then I got myself a free hug. […]

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Who's funnier? David Spark or David Sparks?

April 4, 2008

While conducting an ego search, I stumbled across a comedian/impressionist online by the name of David Sparks who surprisingly looks a lot like and poses like Jerry Seinfeld. Even though I no longer perform stand up comedy professionally, I thought I’d throw an unrequested and obviously skewed (because it’s my site and you’re my audience) […]

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Podcast: The Squawk Box with Sam Levin

April 3, 2008

Today on The Squawk Box we had Sam Levin to join us on a discussion about offering coupons through Twitter and business social networking. Here are some issues that came up in our discussion. Will following a company on Twitter that’s constantly offering your coupons cause you to stop following them? Like with any editorial […]

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VIDEO: Valerie and Sandra from the Vino Diaries

April 1, 2008

I recorded the Vino Diaries today with Valerie Combs and Sandra Ponce de Leon of Buzzlogic at the District wine bar in San Francisco. The actual episode will appear next week, but here’s a sneak preview of the host and producer talking about their show.

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