The Social Media Fallacy-Interviewed by Pete Krainik of The CMO Club

August 21st, 2008

Back in May I produced a ton of coverage for The CMO Club’s first conference in NYC. Pete Krainik, the CEO and founder of The CMO Club, called me for an interview on a presentation I posted on Slideshare called The Social Media Fallacy. If you enjoyed the 6 minute presentation, you’ll enjoy this 10 minute interview too. :)

  1. The Social Media Fallacy
  2. CMO Club May ‘08: lead generation, social media, and redefining the role of marketing
  3. Social Media Realities: Interview with Patty Azzarello
  4. Build Your Industry Voice with Social Media
  5. The fallacy of requesting a “viral” campaign. You need to interest and then engage.
Post to

Post to Facebook Post to Delicious Digg! this Stumble this

Filed under: Advertising, Audio, Tech debate, Tips, Web 2.0

blog comments powered by Disqus