The Social Media Fallacy-Interviewed by Pete Krainik of The CMO Club

by David Spark on August 21, 2008

Back in May I produced a ton of coverage for The CMO Club’s first conference in NYC. Pete Krainik, the CEO and founder of The CMO Club, called me for an interview on a presentation I posted on Slideshare called The Social Media Fallacy. If you enjoyed the 6 minute presentation, you’ll enjoy this 10 minute interview too. :)

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  1. The Social Media Fallacy
  2. CMO Club May '08: lead generation, social media, and redefining the role of marketing
  3. VIDEO: Ad:Tech08: Pete Cashmore of Mashable on ad platforms
  4. VIDEO: SFMusicTech 08: Pete Cashmore of Mashable on improving process with his life, work, and his blog
  5. The fallacy of requesting a "viral" campaign. You need to interest and then engage.

Tagged as: cmo club, editorial, new media, pete krainik, Social media, social media fallacy

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