If you’ve got a DVR, then you are in the same boat as me. You happily skip ads and watch your programming much quicker and with fewer interruptions. All that talk of creative TV commercials is lost on you. Fine, they’re really imaginative and creative. That argument and many more were part of my discussion last night on Bob Knorpp’s (@TheBeanCast) “The BeanCast,” a one hour round-table discussion with advertising and marketing pros. Listen or download the show here:

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Guests

Topics

Stories to watch

  • Chief Collaboration Officers
  • Fatigue With Fishbowl Living
  • The Rise of the Culture Manager
  • Social Cluelessness of Writers
  • Facebook App Center

Stock photo of blank billboard in city from Big Stock Photo.

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This article was originally a report published for Intertainment Media’s Ingaged Blog, makers and distributors of the KNCTR and Ortsbo.

Hackathons are definitely the rage. Where else can a product, and sometimes an actual business be created in just 24-48 hours? A bunch of successful online services and products have been born out of hackathons. GroupMe started out as a hackathon project at the 2010 TechCrunch Disrupt NYC and was acquired by Skype for $85 million in 2011.

Some of Facebook’s most popular services such as Photos, the “Like” button, and Video have been a result of internal hackathons. In fact, Facebook’s hackathons have become so popular for their business and the employees that they’ve become a regular part of the company development and workflow. They’re currently being produced four times every year. Employees so love hackathon development and culture at Facebook, that they participate in the weekend hackathons voluntarily, for no additional pay.

Hackathons are not just for developers. I’ve seen business planners and designers work alongside developers in hackathons. Plus, there are hackathons for all other kinds of business and business development, such as management, creativity, and film production.

To understand how you and your business can take advantage of hackathon-style culture, we have to first look at what makes hackathons so popular.

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Your “How To” Guide to Repelling Talented Tech Pros

May 6, 2012
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Are you making mistakes with your recruiting and you don’t even know it? At Talent Net Live at SXSW we asked some of the top recruiters what NOT to do when it comes to talent acquisition.

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When You Can Call Yourself an Influencer

April 23, 2012
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What’s right and wrong about influencer measurement services, plus how can we appropriately identify and measure influence.

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How I Use My 17 Most Useful Mobile Applications

April 16, 2012
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These are the applications that I use all the time on my phone and what I actually use them for.

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Interview with Instagram CEO about Mobile App Development

April 10, 2012
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Interview I conducted last year with Kevin Systrom, CEO of Instagram. I asked him for some mobile app development tips and his advice is pretty sound.

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New Innovative Companies at ad:tech 2012

April 9, 2012
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At this year’s ad:tech conference I went upstairs in the expo hall to the Innovation Alley and interviewed a bunch of the new young companies that were showcasing their product. Some deserved to be there. Some did not.

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Which Dating Site at ad:tech Will Get You Laid?

April 5, 2012
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My chat with the booth babes of both online dating “hookup sites” at ad:tech San Francisco.

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WEBINAR: How to Run a Successful Social Media Contest

April 4, 2012
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Want to run a social media contest but worried no one will participate? Sign up for my PR Daily Webinar on April 18th and you’ll learn real-world examples, tips, and techniques to run a really successful social media-powered contest.

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Do Online Reputation Measurement Services Like Klout and Kred Support a New Kind of Plagiarism?

March 30, 2012
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If you don’t acknowledge my work by using my Twitter handle, then you will in effect get the credit for my content via these online reputation measurement services.

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