Value of journalistic integrity > Apple's ad dollars

May 10, 2007

Well, it appears that PC World has come to its senses regarding the issue of what has more value, the journalistic integrity of a publication that’s spent years building its editorial, or a simple advertising buy from a very large computer company (Apple). (See previous blog entry, “Journalistic credibility has value too.“) Given the public […]

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Funny promotional gag

May 10, 2007

I ran into the Fleck guys last night at the Involver party at Harlot in San Francisco. These three guys from Amsterdam got a funny gag where they all show up to parties in white suits looking like Tom Wolfe or early Steve Martin. They really stick out in a dark night club where everyone […]

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Video: The new core competency

May 9, 2007

This is a conversation video on the third principle in “The 12 Principles of New Media.” entitled “Video: The new core competency” and it talks about how the increase of video needs to be produced appropriately for your given audience. Read the summary and transcript.

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Want to watch Natalie Portman's life?

May 8, 2007

Does Natalie Portman put on her pants one leg at a time or does she jump in both feet first? If we get to see a continuous video feed of her life we’ll be able to know if she’s just like us or she’s some freakish celebrity who functions at a higher plane. Natalie Portman’s […]

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Naming your child? Consult baby name books and Google

May 8, 2007

I’m darn lucky. You would think my name “David Spark” would be rather common, but in actuality it’s not. The last name “Sparks” is actually more common than “Spark” making “David Spark” a rather uncommon name. Search my name in Google and I’m currently nine out of the first ten results. But a lot of […]

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Anyone paying attention to your ideas?

May 8, 2007

Just because you’re a good presenter, does it mean people can remember your ideas? Charisma, poise, and projection alone doesn’t cut it. I just finished reading “Made to Stick” by the brothers Chip Heath and Dan Heath. It’s a book all about why certain ideas/marketing concepts stick in our mind and most others don’t. This […]

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MySpace and Photobucket: They know we love the drama

May 8, 2007

So myself and I’m sure many others saw MySpace’s purchase of Photobucket. All this drama was designed to actually make us think that the two sites were at odds when in actuality there was an acquisition in play. I mentioned this possibility in an earlier post (see The drama of MySpace and Photobucket). It was […]

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The easiest way to video blog…without a camera phone

May 5, 2007

I’m always a huge fan of any device or application that eliminates steps to publishing. Especially in the world of video production which is notoriously a cumbersome and time intensive process. Shoot video with Flip Video and then you simply plug it into your USB port and it automatically uploads it to YouTube. Haven’t tested […]

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ROUND UP: Top posts for April, 2007

May 4, 2007

Most popular stories for April, 2007: Could this be the most fun place to work? – Fun video of the young developers at Vimeo, video sharing network. MySpace creates its own “independent” ratings book – They commissioned a study and “got” the results they wanted so that advertisers could create an ROI cost analysis for […]

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Absorbing blogging advice

May 4, 2007

I’m slowly absorbing advice from the blogging community as to how to write/promote my blog. Every week I see myself adding a new element or approaching the community at a new angle. And when I can I provide thanks to those offering tips and advice. The one piece of advice I unfortunately can’t adhere to […]

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